How does Pomera work?
Short answer
You set a budget and we fix your rate per 1,000 verified views. You send footage and a brief, publishers post short videos, we verify every view, and you pay only for verified ones.
A Pomera campaign runs in five steps:
- You choose the budget, and we fix your rate per 1,000 verified views before anything runs. The minimum campaign is ₹10,000.
- You send long-form videos, raw footage or product shots, plus a short brief with your claims, do’s and don’ts and the disclosure label.
- Independent publishers edit your footage into short vertical videos and post them from their own Instagram and YouTube accounts.
- Every post is tracked through its own link and checked against platform insights. Views are counted 7 days after each post goes live.
- You get a report with every post link, verified views and your achieved rate, and you are billed only for verified views.
There is no auction in the middle, so the price does not move while the campaign runs. More detail on each step is in Campaigns and briefs and Verified views, or see how much Pomera costs.