Is Pomera safe for my brand?
Short answer
You set the claims and rules in the brief, Pomera checks every post, and you can flag any post within 48 hours. Off-brief posts are fixed or taken down.
Brand safety starts with the brief. You decide which claims publishers can make, what they must not say or show, and how the paid disclosure appears. Publishers work from that brief and your own footage, so the core message comes from you.
Pomera then checks every post. If something slips through, you can flag a post within 48 hours of it going live. A flagged post is not billed while we review it, and we ask the publisher to fix it or take it down.
Every post also carries the paid partnership label, which keeps your brand on the right side of Indian advertising rules. Read what happens if a post goes off-brief.