Why doesn’t Pomera pay publishers per follower?
Short answer
Followers don’t tell you who watches a video. On Reels and Shorts, most views come from recommendations, so Pomera pays for verified views instead.
Follower counts can be bought, and even real followers may never see a post. Meanwhile, the platforms regularly push videos from small accounts to large audiences when people watch them.
So Pomera picks and pays publishers on what matters: whether people actually watch their edits. There is no follower minimum to join ClipperCircle.
For brands, this means paying for attention, not for a number on a profile. See why small accounts can get big views.